Bold character, derived from stubborn patience.

Paso Creek is a California wine from Paso Robles with a rugged character rooted
in the region’s history. The packaging needed a refresh to better reflect the quality
of the wine.

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Copper accents on the label and a deep burgundy screw cap gave the bottle a warmer, more refined look. Simpler graphics brought the Paso Creek name forward, while the familiar tree was redrawn with a fuller silhouette and moved into a supporting role.